Buying concert tickets online can be a frustrating and difficult process. We have gathered 6 tips to buying concert tickets online (from a concert venue’s perspective.) Check out our tips below!

1. Make sure you are buying from the event organization directly or their ticketing partner.

A quick search online will tell you if the event organization is selling the tickets themselves, or through a ticketing partner like Ticketmaster or SmithsTix. Re-sell sites look convincing, but ticket prices can be as much as 4x the price through the organization. Resell sites also tend to put tickets up for “sale” before the event organization themselves has released any.

If you are unsure if you are on the correct site, find a phone number on the website to call and ask if they are affiliated with the venue or are a third-party resale site.

 2.Join the mailing list!

If you want to be among the first to know of events happening at a specific venue, join their mailing list. Almost all event organizations have an email list and you will be notified when exciting things happen, like concert announcements and when tickets go on sale.

3. Follow the event organization/venue on social media.

If like joining the mailing list, most event organizations have social media accounts on Facebook, Twitter, Instagram, etc. These platforms are a great way to communicate to the community about upcoming events and important information. It’s also fun to interact with followers so give these pages some love!

4. Set a timer 10 minutes before tickets go on sale

Hop online ten minutes before tickets go on sale if there is an in-demand show you want to see. Most sites will let you long in ahead of time which saves you some precious seconds. Once you are logged in, hit refresh right at tickets go on sale.

5. Call the venue ahead of time for insider tips

If the event organization sells their own tickets (from their own website), call them ahead of time and ask for advice. Every organization is different and might have different procedures. Call and ask what the employees favorite spots are to sit in the venue, how to speed up the online buying process, or if there are any pre-sales happening.

6. Keep checking back, sometimes a sold-out show is not sold out

Sometimes tickets will get released closer to the show. If the venue offers a resell feature on their site (not a third-party site) tickets will reappear as available. Even venues will frequently release tickets closer to the show (a few days prior or the day of). Follow the event organization’s social media accounts ticket releases for popular shows are frequently communicated there.